Amsale (Ahm-sah’-leh) began in 1985 with designer Amsale Aberra’s wedding dress. Rejecting the ostentatious styles of the time, she set out to create her own— a spare, sophisticated design with quiet impact. Custom dress orders soon followed, and the Amsale label was born.
Founded by Amsale Aberra and Neil Brown, The Amsale Group is one of the world’s leading luxury bridal houses. Headquartered in New York City with a salon on Madison Avenue, collections including Amsale, Nouvelle Amsale, and Bridesmaids are carried in the finest bridal salons and specialty retailers in more than twenty countries.
“I believe that true style knows no place or time – more than an aesthetic, STYLE is a way of living”